Comparison
AvA vs AI SDRs (Explee, 11x, Artisan)
What they cost
Published figures, with where we read them.
| Product | Figure | Source |
|---|---|---|
| Explee Pay as you go. Explee also advertises “from $1 per warm lead” and a $1 – $20 range: their estimate from email spend, not a separate fee. | about $0.04 per email sent | their own page |
| 11x Its AI SDR, “Alice”, is described as an outbound digital worker. Pricing on request. | Not published | their own page |
| Artisan ("Ava") Artisan’s outbound AI BDR is also called Ava. It is not related to us. Pricing on request. | Not published | their own page |
| AvA | $0.05 / min, all in | our live rate card |
Only Explee publishes a per-unit price, read from its own site. 11x and Artisan publish none on their home pages. Checked 8 October 2026. Prices change, ours too. If something here is wrong, tell us and we will correct it.
Fair is fair
Where AI SDRs is the better choice
- If what you need is a high volume of cold outbound email to new prospects, that is their whole product.
- Large licensed contact databases and enrichment built in.
- AvA Prospect (live since October 2026) searches maps, open data, India’s company register and your own lists, not a licensed contact database.
Where AvA is different
What AvA does.
Inbound first
AvA starts with the leads you have already paid for: every enquiry from a form, an ad or a missed call answered in under a minute.
Voice and WhatsApp, not only email
A call within the minute, or a WhatsApp message in their own language, rather than the next email in a sequence.
After the yes
Booking, reminders, payment links and no-show recovery, in the same journey.
Prospecting that ends in a call
AvA Prospect finds businesses that fit and says why, then its AI SDR reaches out by call, WhatsApp or email, whichever each business answers, and AI judges every reply.
In one line
Which to pick.
Pick AI SDRs if
You need cold outbound email at volume today.
Pick AvA if
You already get enquiries and too many go unanswered or unfollowed.
The comparison that settles it.
Set AvA up in one box and let it call you. It takes about ten minutes.